The Mecca of REESE’S Peanut Butter...and Proud of It

There are no fans more loyal than REESE’S Peanut Butter Cup fans. Those who are so undeniably NOT SORRY in their affection for the classic chocolate and peanut butter combo. Who wear hats and shirts and pants, carry cups and bags, and count the days until new variations arrive. We love you, fans…no shame. And know this - there’s no place you would rather be than HERSHEY’S CHOCOLATE WORLD Attraction.

Because – not to brag – but we’re pretty proud to offer the largest selection of REESE’S Peanut Butter products, from snack mixes to pretzels to baking chips. And of course, you’ll find the classic REESE’S Peanut Butter Cups in your choice of milk chocolate, dark chocolate and white crème in every size imaginable. (Pro tip: tackle the ultimate World’s Largest 1-pound version with a friend.) And if you’re looking to mix it up for holidays? We promise – peanut butter comes in the form of hearts, eggs, pumpkins and trees, too.

The ingenious flavor combination in each of these treats can be traced back to 1928, when H.B. Reese, an employee of The Hershey Company, created REESE’S Peanut Butter Cups in his basement. The Hershey Company supplied Reese with the chocolate coating for his candy and eventually purchased his business in 1963. We rank his invention pretty high on the list of modern marvels. 

So much so, in fact, that we also sell it in every non-edible form of fandom you can imagine. Check out soft stuffed characters, truck-building kits, colorful tumblers, even chewy dog toys. Cheeky socks, cozy pajama pants and lines of matching shirts for the entire family. Nom nom nom. 😉 Go ahead – eat your REESE’S Peanut Butter and wear it too.

And before you leave, do yourself a favor and try the ultimate experience: REESE’S Stuff Your Cup. It’s your dream come true: a 1-pound chocolate shell filled with your choice of mix-ins and authentic REESE’S Peanut Butter. That is – peanut butter direct from the REESE’S factory right down the road here in Hershey, Pa., where REESE’S products have been made for 60+ years.